 | Fashion Marketing alumni Stella Kurnia took her final year project one step further by turning paper research into practical reality when she organized a fashion show, ADORN, for popular Indonesian fashion boutique Carvieno in March. As PR head, Stella frequently organizes such events, in which she manages everything from stage and invitation designs to press kits and swag bags. For ADORN, over 200 guests were present at the Carvieno store in Bandung, Indonesia for a sneak preview of over a hundred latest designs. Unlike other Indonesian brands, Stella feels that Carvieno is unique as it carries brands from fashion capitals such as Paris, Italy, USA, Hong Kong and Korea. “They have a different concept from any of the other boutiques found here in Bandung,” said Stella. It was one of the primary reasons why she chose to use them for her final year project, which eventually landed her the prime role of Fashion Consultant and Head of Public Relations. “The ADORN fashion show was a success because of both new and loyal customers,” Stella said. “But I would not have done it without the help of other key people.” Twice-weekly meetings with the owner, store managers and supervisors were vital, and the RMS alumni advises to “write down notes and ideas and stay calm when everything does not go as you planned.” | |
| Stella at Carvieno. | ||
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| ADORN featured Carvieno’s latest international designs. | ||
| For instance, when key merchandise from Europe failed to show up on time, Stella considered postponing the entire show but then decided against it. A few well-placed phone calls ensured that hundreds of clothes and accessories found their way to the Bandung store, which were quickly snapped up by fashion-hungry customers after the fashion show. | ||
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| Stella makes her grand entrance at the end of the fashion show. | ||
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| Stella with the satisfied owner of Carvieno | The audience turn into customers, fishing out the latest designs. | |
Being forced to make snap decisions is not always easy but Stella is grateful for the strong education she received with RMS. “My education with Raffles equipped me not only with the knowledge about fashion but also confidence in what I do now with Carvieno,” she said. “My course helped me a lot with my work in the fashion industry from public relations to marketing.” If you are interested in Bachelor of Design (Fashion Marketing) programme, please contact:
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Tuesday, June 9, 2009
From school project to runway success
A Magical Night at the Opera
When the French throw a soirée, they do so in true style. At the 30th Anniversary Gala Dinner for the French Chamber of Commerce in Singapore (FCCS) on May 16, everything from the cascading flower arrangements to the palate-tingling food was carefully crafted for magnificence. Themed “A Night at the Opera de Paris”, guests were invited to celebrate the art of French lifestyle and culture. | |
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| A visual and gustatory feast for guests at the Shangri-La Hotel, Singapore. | |
 | It was therefore an honor for Raffles Design Institute’s Fashion Design students to play a major role during the prestigious annual Gala dinner, which enjoys an unparalleled reputation in Singapore. 11 haute-couture gowns had been created in just over four weeks and were debuted to great success. In glamorous shades of gold, red and black, the students presented a variety of garments that were based on different couture houses such as Lanvin, Balenciaga and Kenzo. Following a welcome address by Guest of Honor and Minister of Trade and Industry, Mr. Lim Hng Kiang, guests were treated to a spectacular opera performance. |
Guest of Honor Mr Lim Hng Kiang, Minister of Trade and Industry, giving his Welcome Address. | |
| Fully immersed in the glitz and glamour of the night, models took to the stage in gowns so beautiful that the crowd reacted with sheer disbelief when informed that they were created by students. | |
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| Breath-taking haute couture gowns designed by Raffles Design Institute’s Fashion Design students. | |
The gala dinner was held in conjunction with the Voilah! French Festival and Encore! The European Season in Singapore, which helps to raise awareness of and interest in European events and artists in Singapore. In return, local companies and artistes are given the chance to gain international recognition. The event, which offers invaluable networking opportunities, is the perfect platform for young Raffles Designers to launch their careers, even before they graduate! Learning the Art of Haute-Couture Fashion Design student Eve Tan was exhilarated to have had her gown chosen for the event. “I had a sense of satisfaction when the models went onto the runway,” she said. Eve’s gown was inspired by the couture house Kenzo, which heavily incorporates culture and ethnicity into its collections. In keeping with this theme, Eve studied the Navajo tribes and adapted their simple layering style for high fashion by using printed silk chiffon in red and black. She created a loose batwing top tucked into a tiered skirt, and complemented the garment with vibrant accessories. “I have a whole new respect for this one-of-a-kind pieces in couture,” said Eve. “What I learnt from this experience is how much handwork is involved in couture, and also how important it is to stay focused throughout the project.” | |
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| Eve poses with her model before the show. | A colourful fan adds to the dramatic flair. |
Fellow Fashion Design student Yelly Dahlian chose to base her couture garment on the “Jazz Age” of the 1920s. Her resulting gown was an elegant cowl-neck dress with a full-length fringe skirt that was ever inch reminiscent of the iconic flapper girl. “At first I wanted to use real ostrich feathers, but I found it quite costly,” she said. Instead, the resourceful student eventually found a cheaper alternative that gave her the same exquisite-looking results she had intended. | |
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| Yelly’s flapper-inspired dress backstage and on the runway. | |
| Chen Fang’s Gothic-inspired garment was also a study in patience – the designer spent weeks stitching ribbon and lace flowers and petals all over the floor-length gown in order to mimic rose windows that are found in Gothic architecture. | |
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Chen Fang’s embroidered gown is anything but simple and took weeks to complete. | Siew Ling with her model in the Little Red Riding Hood-inspired garment. |
Leaping from Gothic to modern, Sim Siew Ling created her own version of Little Red Riding Hood’s cowled outfit, made out of red and black duchess satin. “I am inspired by the character of Little Red Riding Hood because I believe that a woman [who] is confident, intelligent and quick-witted is attractive and unique,” said Siew Ling. In order to reflect this, her gown as a low back and a unique silhouette, something that only a confident woman would dare to wear. “I was very excited about this event because it was a really big event,” Siew Ling said. “It was a very interesting experience and I was very happy to be there.” The following students are credited for their active participation:- If you are interested in our Bachelor of Design (Fashion Design) programmes, please contact:
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Wednesday, June 3, 2009
Courses offered @ RCDC, Sydney
Courses Offered:
Commerce Courses
Master of Commerce
1.5 years (3 semesters)
Majors: Design Management, Finance, Hospitality, Management, Marketing, Tourism
Includes:
- Graduate Certificate in Commerce (1 semester)
- Graduate Diploma of Commerce (1 year - 2 semesters)
Bachelor of Commerce
3 years (6 semesters)
Majors: Design Management, Finance, Hospitality, Management, Marketing, Tourism
Includes:
- Associate Degree of Commerce (2 years - 4 semesters)
Advanced Diploma of Management
1 years (2 semesters) following on from the Diploma of Management
Diploma of Management
1 year (2 semesters)
Design Courses
Master of Design
1.5 years (3 semesters)
Specialisations: Digital Media, Fashion Design, Graphic Design, Interior Design
Streams: Practice, Project, Dissertation
Bachelor of Design
3 years (6 semesters)
Majors: Design Management, Fashion Design , Fashion Marketing, Graphic Design, Interior Design, Jewellery Design*, Product Design*
Includes:
- Associate Degree of Design (2 years - 4 semesters)
Bachelor of Arts (Visual Communication)
3 years (6 semesters)
Majors: Animation, Games Design, Moving Image, Multimedia Design, Photography
Includes:
- Associate Degree of Visual Communication (2 years - 4 semesters)
Certificate IV in Art and Design
1 year (2 semesters)
Certificate II in Art and Design
1 semester
For more information:
Bangkok Tel: +66 2 632 7656
Chiang Mai Tel: +66 53 895 278-9
www.raffles-iao.com
Raffles College of Design and Commerce, Sydney
Raffles College of Design and Commerce is a unique education provider based in Sydney, Australia
We've been around for 30 years (formerly known as KvB Institute of Technology). Keeping pace with industry, we deliver excellent courses and produce graduates who are well respected and successful in their creative careers. We do this by having lecturers who are active in industry, so their teaching constantly benefits from a real-time knowledge of what's going on out there.
We offer programs in Design, Visual Communication and Commerce, from Certificate to Masters Degree.
Whether you already have a career pathway in mind, or you’re unsure which direction to take, we can help you open the door to a future that’s full of possibilities.
For more information:
Bangkok Tel: +66 2 632 7656
Chiang Mai Tel: +66 53 895 278-9
www.raffles-iao.com
Raffles International College, Bangkok
In many ways major universities have many more similarities than differences. Yet Raffles Design Institute, the very first international design school in Thailand, has uniqueness in providing programs that are consistent in Design.
Raffles Design Institute's liberal education is an education whose goal is more than professional mastery or technical capacity or commercial advantage, but the commencement of a life-long pleasure in the human exercise of our minds, our most human part. It is an education whose spirit is designed to remind us that education is life - long and will be the means, far more than a job career, to forge those links with family, friends, community and country that will allow each to sustain the other.
Raffles Design Institute is committed to artistic innovation and intellectual rigor. The school's programs emphasize critical thinking about art and design in terms of context and use, and strongly encourage work that challenges established ideas. Our students explore the creative aspects of design with a balance of technological and theoretical approaches, using the latest equipment and technology in our computer facilities.
Within our course, faculty and students form an inquisitive and dynamic educational community in which creativity, critical thinking, innovative problem solving, aesthetic understanding, cross-disciplinary study and professionalism are explored, cultivated and promoted.
The school, recognized as an innovator in Singapore since 1990 and now the school has proven its qualities in Thailand. Raffles Design Institute's perspective is global, as reflected in the international make-up and diversity of the entire community. It is a meeting place for multinational interests.
Our students come from various background and nationalities. We recognize that a high level of diversity necessitates a flexible and practical approach to learning. Our flexible schedule enables students to expedite their academic progress and also can help working professionals to complete their education without interrupting their career. We offer small classes and focus on providing individual attention.
Courses Offered:- Bachelor of Design majoring in Fashion Design
- Bachelor of Design majoring in Fashion Marketing
- Bachelor of Design majoring in Interior Design
- Bachelor of Design majoring in Multimedia Design
- Bachelor of Design majoring in Product Design
- Bachelor of Commerce- Marketing
For more information:
Bangkok Tel: +66 2 632 7656
Chiang Mai Tel: +66 53 895 278-9
www.raffles-iao.com
